This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45 -

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45


Our society has set some beauty standards not only for women but also for the people who are ageing. What we fail to notice the glamour and beauty of those people who are ageing so gracefully. So while others were busy getting cosmetic surgery, face lifting, airbrushing, botox of different parts of their body, this Russian modelling agency has decided instead to embrace the beauty of ageing and hire models over 45 in a series of gorgeous photos.

The modelling agency named Oldushka are hiring models who are over 45 that goes up to 85 in some cases. While the fashion and modelling industry finally seems to be getting to grips with diversity in model sizes, looks and ethnicity, the next barrier that needs to be broken down is age. A photographer named Igor Gavar started this series with gorgeous photos of old models for his blog and that gave birth to the modelling agency. The vast majority of the models the agency is hiring are over 60 but Sergey the male model is only 45. “I signed him because he is older than he looks,” Gavar told Vogue in a recent interview.

Read More: Woman Having Alopecia Becomes A Model And Proves Even Bald Is Beautiful!

More info: Website | Instagram

1.Tatjana Nekliudova, 61 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

2.Victor Sosnovtsev, 73 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

3.Tatjana Nekliudova, 61 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

4.Tatjana Nekliudova, 61 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

5.Tatjana Nekliudova, 61 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

6.Victor Sosnovtsev, 73 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

7.Sergey Arctica, 45 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

8.Valentina Yasen, 62 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

9.Olga Kondrasheva, 72 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

10.Valentina Yasen, 62 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

11.Sergey Arctica, 45 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

12.Tatjana Nekliudova, 61 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

13.Sergey Arctica (45 Years Old) And Valentina Yasen (62 Years Old)

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

14.Tatjana Nekliudova, 61 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

15.Nina Ivanovna, 75 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

16.Olga Kondrasheva, 71 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

17.Tatjana Nekliudova, 61 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

18.Irina Belisheva, 70 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

19.Sergey Arctica, 45 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

20.Irina Belisheva, 70 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

21.Tatjana Nekliudova, 61 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

22.Valentina Yasen, 62 Years Old

This Modelling Agency Is Breaking All Stereotypes By Only Hiring Models Over 45, And They Look Gorgeous

23.Tatjana Nekliudova, 61 Years Old

Tatjana Nekliudova, 61 Years Old

The older models of Oldushka are getting a lot of offers in Russia. The various fashion industry is hiring them to appear in more mainstream advertising campaigns, catalogues. They are bringing a whole new generation and charm to the fashion industry breaking all the stereotypes. Don’t you think that more and more countries should adopt this idea of embracing the beautiful side of ageing and inspire the world?

Shalini
Mostly found in cozy corners or near a dog. A mess of thoughts, sipping coffee from a wineglass, wild hair and often lost. Dreaming about world tours and ice-creams. Buys five books a month and reads one.

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